Avalon Report is the next generation of automated web monitoring tools, merging content review and rate shopping. Not just a rate report, the latest web enabled version of the Avalon Report delivers a comprehensive summary of how your hotel is seen on the web.

If your hotel bases revenue management decisions solely on rate, it is ignoring the amazing power of the web. Since 2001, the Avalon Report has delivered a complete view of the Internet to hotel subscribers. Our report has always recognized that web content, traveler reviews, screen placement and rate all play roles in buying decisions. Pricing is one factor, but a hotel’s overall visibility delivers more customers than just a lower rate.

Web 2.0, is the latest evolution of the World Wide Web. This development has given consumers a megaphone and proves that they will listen to each other more than they will believe your marketing. By delivering traveler ratings and opinions, Avalon Report is the only subscription service that recognizes this powerful word of mouth phenomenon.